Skip to Content

Resident Retention Strategies That Work

A happy woman stands by a window, smiling as she looks at her phone, enjoying her cozy space.As a rental property owner, it is evident that keeping renter retention is imperative for achieving long-term success. Not only do high turnover rates increase costs, but they can also weaken the stability of your investment property in various ways. Subsequently, resident retention should be a main priority for landlords and rental property owners alike. Several simple and effective strategies significantly impact resident contentment, motivating them to renew their leases annually. These are our top strategies for boosting resident retention and ensuring your properties stay profitable and flourishing.

Build Trust Between Renters and Landlords

In the rental industry, so much of what owners and landlords do is about relationships with people. Good communication and a sense of trust between a renter and their landlord are a critical element of long-term retention.

As a property owner, you can build a good relationship with your renters through regular and positive interaction, establishing open lines of communication, addressing requests right away, and periodically checking in with them. Maintaining balance and staying responsive to your renter can develop a sense of care regarding their safety and comfort, which may contribute to their choice to stay in their rental home longer.

Ensure the Property is Properly Maintained

Besides cultivating a positive relationship with your renters, it is crucial to keep a proactive approach to property maintenance and repairs. The addition of these two tactics is crucial, specifically if you want to improve retention rates.

Inadequate property upkeep is among the key reasons why renters leave, particularly if they have made maintenance requests that have gone unheeded. What is more, proactive maintenance can reduce costs by avoiding costly emergency repairs and proving to your renter that you prioritize them living in a well-kept property. This, in turn, may inspire them to take good care of the property, which can also protect the value of your property.

Invest in Thorough Tenant Screening

Evidently, finding renters who will take good care of your property presents a significant test. Yet, you can carefully screen your applicants before signing a lease. Screening renters is vital as it aids in weighing their trustworthiness, accountability, and a good fit for your property.

A wide-ranging screening must offer a detailed look at your renter’s finances, credit background, and rental history, while also knowing any previous concerns. It is indispensable to ask for and check their references, which should include prior landlords, any criminal history relevant to your state, as well as any other states where they have lived before.

Provide Incentives for Lease Renewal

One recommended strategy to encourage lease renewals is to provide motivation for existing residents. It is observed that several rental property owners abuse the lease renewal to raise their rental rate or impose additional boundaries that make their renter unhappy or unwilling to renew. Even though a rental rate increase may be inescapable at times, it is important that such an increase is responsible and accompanied by a clear explanation of the value the tenant will receive in return.

One could highlight recent property upgrades, like the installation of new appliances, the addition of improved amenities, or the implementation of enhanced security features. It would be sensible to evaluate the potential benefits of delivering residents a small discount for renewing early, a free carpet cleaning, or even a minor unit upgrade, such as fresh paint or new fixtures. Even a tiny offering can go a long way toward making your resident feel valued and maintain a sense of trust.

When to Call the Experts

These proven strategies can drastically improve resident retention, minimize turnover payments, increase property values, and generate more constant, long-term tenancies. Undeniably, managing a rental property and resident relationships presents significant problems, often necessitating considerable time and effort that may not be readily available.

At Real Property Management Value, we recognize that managing rental property and resident relationships pose significant problems, necessitating considerable time and effort that may be in short supply. For this reason, we are here to provide assistance. Our team is all set to assist you in boosting resident retention in Monroe and the neighboring areas. Contact us online or call 704-285-2228.

We are pledged to the letter and spirit of U.S. policy for the achievement of equal housing opportunity throughout the Nation. See Equal Housing Opportunity Statement for more information.

The Neighborly Done Right Promise

The Neighborly Done Right Promise ® delivered by Real Property Management, a proud Neighborly company

When it comes to finding the right property manager for your investment property, you want to know that they stand behind their work and get the job done right – the first time. At Real Property Management we have the expertise, technology, and systems to manage your property the right way. We work hard to optimize your return on investment while preserving your asset and giving you peace of mind. Our highly trained and skilled team works hard so you can be sure your property's management will be Done Right.

Canada excluded. Services performed by independently owned and operated franchises.

See Full Details